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SYMBOLS FOUND ON A HOLIDAY INFORMATION LEAFLET

V. Ryan © 2005 - 2008

 

Millions of people go abroad on holiday every year. When booking a holiday many aspects must be carefully organised. Some holiday essentials are listed below:
1. Pay for holiday insurance. If your suitcases go missing or are damaged the insurance should pay for replacements and contents.
2. Foreign currency (money) will be needed so that when you arrive in a foreign country you will have the correct type of money to spend.
3. If you are travelling to the airport in your own car you will need to book secure car parking space.
4. It may be necessary to spend a night in an airport hotel so that you are fresh for your flight the following morning.
5. When you arrive at the airport in the foreign country you may need to collect a rented / hired car.
6. When travelling to a popular town or city you may need to book tickets for attractions in advance. For example, when travelling to Pisa in Italy you will need to book tickets for the Leaning Tower of Pisa in advance OR queue 3 or 4 hours to buy them in the town of Pisa.

 

The symbols below represent the following holiday essentials:
 

CAR HIRE  -  AIRPORT PARKING  -  FOREIGN CURRENCY  - 

HOLIDAY INSURANCE  -  ATTRACTION TICKETS  -  AIRPORT HOTELS

 
   
         
   
   
Choose one of the symbols shown above that you think represents any of the holiday essentials really well. In the space below explain why you think this is the case.
 

HOLIDAY SYMBOL:

EXPLANATION:

 
 
 

 

 
TOURIST INFORMATION
 
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This is the symbol that is currently used throughout Europe to represent ‘Tourist Information Centre’. It is extremely simple and easy to interpret as the ‘i’ represents ‘information’. This symbol is seen on maps and direction signs and any tourist needing information need only follow the signs which should lead to a ‘Tourist Information Centre’.

 

What do you think of the symbol?

 
 
 
 
 

How do you think it could be improved so that it becomes visually more appealing?

 
 
 
 
 
 
 

TOURIST INFORMATION AND TICKET SALES

 

 

When tourists arrive in a city like London, New York or Hong Kong, it is likely that many of them will need information or advice regarding which of the famous attractions to visit. In London some attractions such as the Houses of Parliament or the Tower of London are only open at certain times. Tourists need to plan their time carefully so that they will not have to queue for hours or find the attraction closed.

Design a symbol to represent a ‘TOURIST INFORMATION and TICKET SALES CENTRE’. This symbol is to be displayed on direction signs throughout the city.

Your symbol should clearly identify that this is the place to ask for information and advice as well as purchase tickets for all the attractions.

 
Draw two rough designs for your symbol in the two spaces.
   
 

 

 

 

 

 

 

   
     
ROUGH DESIGN ONE   ROUGH DESIGN TWO
 

 

Select your best design and draw it accurately in the larger space below. Add shade / colour to enhance your design. Underneath, explain why you think a tourist would immediately understand its meaning.
   
 

 

 

 

 

 

 

 

 

 

FINAL DESIGN

   
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